Bas Fransen

Founder & CEO
EcoMatcher

As Founder & CEO of EcoMatcher, a Certified B Corporation, Bas set out to solve a fundamental challenge in global reforestation: the lack of trust and engagement. Too often, tree planting is invisible, unverifiable, or disconnected from the people it’s meant to inspire. EcoMatcher changes that.

EcoMatcher enables companies to integrate real tree planting directly into their business, across multiple countries, supported by a proprietary TreeTech stack that includes a digital platform, mobile apps, satellite and drone mapping, blockchain verification, and 3D tree tracking.

Today, organizations use EcoMatcher to make sustainability tangible and engaging through employee programs, corporate gifting, customer loyalty, and transparent nature-based climate contributions. Bas strongly believe in the collective power of businesses and technology to restore ecosystems at scale, and to help build a more resilient, regenerative future.

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